Continuing with the analogy, Charms & Juju are:

I use any brand of instant coffee (Nescafé, store-brand) and don’t need a coffee maker at all.

In the cloud ladder.

(The thing I like most about the coffee analogy is that the coffee snobs will say only #1 is acceptable and engineering snobs will say only #1 is best, and in both cases it always depends on the specifics).